Lifestyle Personal Branding Photography and the Pivot - Margo Millure Photography

In this video about I talk about the addition of lifestyle personal branding photography to my offerings. It’s my first time talking to the camera for any length of time and at first anyway, I was pretty darned proud! I took the plunge and put it up yesterday on Instagram and Youtube.

Then, as is normal for pretty much all of us, I started to question my otherwise sane first appraisal. One of my most constant inner critiques, got all annoying, making me question myself. Do I look okay? Do I sound okay?

Devolving quickly into, “For heavens’ sake AM I okay?”

The short answer is, of course I’m okay! (And yes, it’s true: I’m better than “okay.”) Another day, another day of going with the flow of my better instincts and not letting pesky inner critique hold me back from doing what I want to do.

Yet still the writer/editor and 50 something in me, couldn’t resist making the transcription a bit more reader friendly and on point. Excuse a few very long sentences. (Apparently, video loans itself to run on sentences). 😉

So here you go: 

As you may have heard, I’m making a pivot towards adding lifestyle personal branding photography to my client offerings. It’s not really a full pivot; it’s more of an addition. I’ll still be creating portrait sessions with my clients,. But by adding these more lifestyle-type photography sessions, outside of the studio, I’ll be better able to offer exactly they need.

Whether it be headshots, business or creative portraits, created in studio, or more lifestyle-oriented photographs, I’ll work with my clients to show them in their element, their various facets, and doing what they do.

As has always been a part of what I do for clients, the “what do I wear” part of the experience is important – particularly after so many entrepreneurs have gotten used to… ahem… dressing down while working at home. Pajamas, anyone? A personal branding photography session, now that we seem to be on the upswing from the pandemic, means it’s time to start dressing up again, and do it up a little — to get out in the world and dress like the person we are on the inside — or more importantly when it comes to personal branding — the person we aspire to be.

I’m looking forward to being able to really serve people with their personal branding photography needs, I work with mostly women, but I love photographing men too. Men’s photos often have different branding needs that as for all of my personal branding clients continue to evolve.

To sum it all up, I’m looking forward to being able to off my clients the whole package of whatever it is that they have dreamed of, wanted, and/or needed that to fully express their personal branding in their lives and their businesses.

Keep an eye out for lots of new content that will probably look a little different than what you have seen from me so far on my website and social media accounts.

I’m looking forward to getting back to my studio in Richmond and sharing the photographs from my sessions in New York. I was so lucky to be able to photograph these beautiful clients!

Missing Call to Action! My bad!

In this video, I went on way too long and ended up cutting it in half.  Never would have guessed I had so much to say, but I guess since I’ve been thinking about it for the whole pandemic, I had a lot to say!

I may or may not share the second half later. In any case, you may note there is no “call to action”.  I’ll put one here:

I’m curious to hear from you if you’ve taken the plunge into doing video to reach out to your clients? I’d love to hear your tips and experiences!